CALHOUN, Ga. — July 17, 2015 — Surya will unveil at Las Vegas Market hundreds of new trend forward products, all of which will be readily available to buyers and designers soon after market. The brand plans to display only rugs and accessories that are in stock or on the water to ensure that all market orders can be fulfilled during the current season, regardless of whether the products are in line, or freshly debuted.
“Surya brings to market more than a thousand new accessories each year,” said Satya Tiwari, president, Surya. “While it’s important to innovate and introduce products reflecting the latest trends, it’s equally important to get those products to customers quickly rather than asking them to wait several months for SKUs to arrive in inventory. With this in mind, our operations team has worked diligently to identify factories with very quick turnaround times so that, by the time market season arrives, we can offer our customers truly ‘sellable’ products that they can quickly get into the hands of their customers.”
A forerunner in using technology to optimize business processes, Surya has also invested heavily in in-house analytics and product design teams, which has helped to further refine and streamline the product development cycle.
Added Tiwari, “In addition to regularly seeking feedback from our customers, we carefully analyze market data to determine purchasing patterns and product gaps. This attention to detail enables us to make sure we’re delivering the right products at the right time and optimizing inventory levels for the 40,000+ SKUs that we offer.”
Surya currently ships to more than 23,000 U.S. zip codes and 50 countries, and has one of the fastest fulfillment rates in the industry – with 90 percent of running line products ready for shipment within 24 hours. In late 2015, the company will open a one-million-square-foot corporate headquarters and distribution center in Cartersville, Ga., which will further increase warehousing and operational efficiencies.
“Our business is about providing quality products, exceptional value and great service,” commented Tiwari. “Showing products that are not only relevant for the season but quickly available will help our retailer and designer customers better serve the needs of their customers. It’s a winning situation for everyone.”
Market attendees are invited to explore Surya’s full range of products, along with merchandising and technology solutions, at the brand’s Las Vegas Market showroom – WMC C-400 – which will be open daily from 8 a.m. to 8 p.m. A complimentary hot catered breakfast and lunch will be served each day, along with hors d’oeuvres and cocktails each evening.
View some of Surya’s newest collections to be showcased at market.
Surya is the premier one-stop source for coordinating home accessories for a broad range of lifestyles and budgets. An expert at translating the latest apparel and interior design trends, Surya artfully combines color, pattern and texture to offer more than 40,000 fashion forward products, including rugs, pillows, throws, wall decor, accent furniture, lighting, decorative accents and bedding. The brand also provides innovative display, merchandising and training solutions to support retailers in successfully promoting and selling home accessories. Surya has showrooms in Atlanta, Dallas, High Point, Las Vegas, New Delhi and Toronto. To learn more, visit www.surya.com.
Surya will introduce hundreds of new products at Las Vegas Market, all of which will be available for fulfillment soon after market.
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